Archive for August, 2014

Interview with Rory Blain, Director of Sedition in ETC Media, Montreal

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Sedition was featured in the bilingual (English/French) journal of Contemporary art in Quebec, Canada, ETC Media. The publication is dedicated to presenting media and digital practices in terms of its aesthetic, sociological, political and technological impact. The article features an interview with Sedition director, Rory Blain on digital art collecting.

“The art itself is the true purpose of Sedition, but we must admit that the possibility of reselling has been a great reassurance to a lot of people who are collecting these digital editions. Since we opened the “Trade” section, Ryoji Ikeda has been a star performer on the secondary market with the digital edition of his artwork “A Single Number That Has 124,761,600 Digits”, which started out at £5 and is now selling for £70 to £75. This gives a sense of ownership to the collectors who bought it and who can now see how its value has quickly risen. In terms of real ownership, though, it is no different from owning a physical artwork in the sense that the imagery always resides with the artist, no matter who buys it.

I think that, in the end, it is an educational process:  people need to get used to the idea of a digital edition, just as they took years to get used to the idea that an arrangement of pigment on canvas has an intrinsic value. It’s exactly the same with an arrangement of pixels on the screen: the reason why it has an intrinsic value is because the artist designed it, and what you are paying for is that artist’s idea.”  – Rory Blain

“Collecting Art in the Age of Access: Interview with Rory Blain, Director of Sedition”, Paul Waelder, ETC Media,  Montreal, No. 102, 2014, pp.52-61.

Read the full article (in English and French): Download PDF

Show us your #artonscreens

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Show us how you view your artworks at home or on the move this summer. The best three photos will receive a £50 Sedition Gift Card to spend on artworks of your choice.

Sedition allows you to bring your art with you anywhere you go no matter whether you’re in the office, at home, or on a beach. Share with us how you view your artworks by your favourite artist whether it’s Tracey Emin, Wim Wenders or Universal Everything.

All you have to do is take a photo and post it to #artonscreens on Twitter, Instagram or Facebook and mention @seditionart or email us at: artonscreens@seditionart.com. Don’t forget to mention your location and the name of the artist. The best photos will be featured on our Facebook and blog. There is a good chance yours will be selected!

Submit your photos by: 14 September 2014, midnight London, GMT. Recipients of the £50 Gift Card will be announced on: 16 September 2014.

We look forward to seeing your #artonscreens!

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www.facebook.com/seditionart
www.twitter.com/seditionart
www.instagram.com/seditionart

 

We’ll be posting some of our photos here throughout the month. So watch this space.

 

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Helsinki forests, ‘Natures 3’ by @Quayola, Photo by: Ashley Wong, Head of Programmes, @seditionart #artonscreens

Peace Guard by Shepard Fairey at the KITCHEN, Vilnius Paulauskas

Peace Guard by Shepard Fairey at the KITCHEN, Vilnius, Lithuania by Villius Paulauskas

 

'We sit starving amidst our gold' by Jeremy Deller in Yorkhire, Sarah Gavin

‘We sit starving amidst our gold’ by Jeremy Deller in Yorkshire, Sarah Gavin

 

Field - Forays Scan I Vestibular in Hammersmith by Tom Jackson

Field – Forays Scan I Vestibular in Hammersmith by Tom Jackson

 

 

The Sedition team view artwork 'Love & Work'  by Mark Tichner on the rooftop of our offices in London.

The Sedition team view artwork ‘Love & Work’ by Mark Tichner on the rooftop of our offices in London.

 

Franz Oomen display’s Damien Hirsts’ ‘For Heavens Sake’, Netherlands